Based in LA, with roots in Hong Kong and Hawaii, Nicholas is one of the most acclaimed Asian American advertising directors working today. Renowned for a unique ability to find beauty in imperfection, he has crafted international campaigns for brands like Google, Samsung, Vivo, P&G, Nestlé, Timberland and Dewars.
His signature visual language — a fusion of polished grit and emotive spontaneity — has attracted global agencies as BBDO, Ogilvy, Dentsu, Publicis, VMLY&R and Iris Worldwide, creating campaigns awarded by the Cannes Lions, CLIOs, Promax, Tellys, 1.4, Citra Pariwara, MMA Smarties APAC, Shots and more.
When not orchestrating chaos on set, Nicholas can be found carving the canyons in his race car, traveling the world hunting crazy street food, or talking fashion and anime with fellow ‘heads.
